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[2013 Report 20] Youth mobile shopping: make it social
[2013 Report 20] Youth mobile shopping: make it social



Publisher: Mobile Youth
Publication: Date: 2013
No. of Pages: 10
Delivery Format: PDF

Product Code: MY-130830

Description Contents


This briefing answers the following key questions:

  1. How can retailers and mobile providers make mobile shopping appeal to youth?
  2. What exactly do youth want from the social aspect of mobile apps?
  3. How and why do youth engage in mobile shopping/purchase?

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Regions > Global
Industry > Information & Communications Technologies > Telecommunications > Youth Market
Industry > Information & Communications Technologies > Digital Media > Social Media