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Google vs. Apple - Clash of the Titans
Google vs. Apple - Clash of the Titans

The rivalry between the Google and Apple bodes well for the consumer since the competition it has ignited will spawn new products, solutions and applications.


Publisher: Information Trends, LLC

Product Code: ITY-10-2

Description Contents Additional details
September 2010
Google and Apple are competing head-to-head in several overlapping markets. These include devices and operating systems, browsers, web advertising, applications stores, music, multimedia TV, and cloud computing. For each of these markets, this report compares the two companies' product offerings, analyzes their competitive positioning, and highlights market trends. The report assesses market and technology developments that are impacting Google and Apple. The report examines the two companies' financial health and their market capitalization. This report analyzes the strategic direction of Google and Apple, and looks at how the two companies are positioned for the future.
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Information Trends, LLC

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